About Us

Our Vision

Live shopping isn’t just the future of ecommerce – it’s here now, and retailers and brands that don’t deploy it face an existential risk. Consumers don’t want to choose between brick-and-mortar and digital commerce. They want both – ideally at the same time. Vtail delivers that experience.

Our Goals

Live shopping combines the sensory pleasure and intimacy of in-store shopping with the ease and convenience of ecommerce, creating journeys that are deeply satisfying for the customer and exceedingly profitable for the brand. As a technology leader in the live shopping space, Vtail is committed to helping brands position themselves in this new, exciting – and hypercompetitive – sector.

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Our Team

Dmitriy Golovatsky

A serial entrepreneur since 2005, Dmitriy has launched multiple companies and managed a wide array of product and service technologies. His specialties include ecommerce, blockchain, crypto, PDM, 3D, DAM, multimedia, PLM, video streaming, process management, technology management, systems implementation, system integration and mobile apps.

Vadim Azarnikov

Artem Danilants

Artem, a dedicated “growth hacker” with 15 years of experience in planning and implementing digital services, has helped scores of companies expand business and revenues through bespoke ecommerce solutions.

Matt Lorenzen

Matt is a seasoned executive and start-up consultant based in Silicon Valley. A founding member of Facebook’s mobile app install team, Matt was instrumental in transitioning Facebook from desktop to mobile.

Roman Martynenko

An entrepreneur and executive with 25 years of international experience, Roman is a co-founder of Astound Commerce, a global leader in ecommerce solutions. Roman has led digital transformation initiatives for a wide range of companies, including Adidas, L’Oreal, Allergan, Toms, Crocs and Jimmy Choo.

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Our Clients

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